PRIVATE COMMERCIAL REAL ESTATE INVESTMENT · SINCE 1989
Disciplined capital.
Generational timing.
A Scottsdale firm that acquires, manages, and develops commercial real estate across the West — positioned between the institutional investor and the local entrepreneur.
1989
FOUNDED · SCOTTSDALE
$700M+
PROPERTY TRANSACTED
$1B+
PRINCIPAL TRACK RECORD
31
PROJECTS · 1989–PRESENT
5
MARKETS
THE ADVANTAGE
Locally owned. Every decision made at the principal level.
PRA is locally owned, and every decision is made at the principal level. That keeps decisions — and action — quick at every stage of the process: acquisition, finance, ownership, tenant relations, and disposition.
01
Locally owned
The people who decide are the people who own the assets — close to every market we're in.
02
Principal-level decisions
No committees, no layers. The principals make the call — and stand behind it.
03
Quick at every stage
Acquisition, finance, ownership, tenant relations, disposition — decisions and action stay fast throughout.
SELECTED TRACK RECORD
Three decades of contrarian timing.
RECENT DEVELOPMENTS
The track record continues.
PRA's recent work spans industrial across the West and the firm's first Pacific Northwest residential developments — the same disciplined model, still compounding three decades on.
THE FIRM · SINCE 1989
Systematically investing in commercial real estate since 1989.
PRA is an investment company whose success has been its ability to respond quickly to real estate opportunities. Positioned between the large institutional investor and the local entrepreneur, PRA has been systematically investing in commercial real estate since 1989.
PRA historically targets higher yields in the $10M–$50M segment, using financial expertise and management techniques typically available only to much larger investors. PRA has purchased and sold over $700M of property.
PRA's long-term objective is a portfolio of well-managed, well-located, high-yielding real estate in stabilizing markets for medium-to-long-term holds. Holding periods are differentiated by supply constraints, net absorption, and new construction — then realized into strength.
PRA's principals provide 75+ years of combined experience and over $1B in development and investment value — institutional-grade judgment at a boutique scale.
THE PRINCIPALS
75 years. Over $1 billion developed and invested.
Kenn Francis
FOUNDER
Phoenix commercial broker 1986–1994 (large income-producing properties; early adopter of lease-analysis software). 1992 first RTC acquisition; 1992–1996 ~$150M acquired, cornerstone Biltmore Financial Center (24th & Camelback); 1998 sold bulk into the REIT run-up.
1999–2002 re-entered (AZ, HI, Houston, SoCal); asset base grew to $250M (office, industrial parks, hotels, apartments). 2002 began liquidation; by Dec 2006 nearly all sold; 2007 remaining assets debt-free for long-term hold.
2008 new phase: ~1,000 multifamily units + 100+ single-family homes refurbished and leased. Present: developing and acquiring industrial real estate in CA & the West.
Tod Thorpe
PRINCIPAL
Commercial broker from 1971 (Phoenix); sold his brokerage and property-management company to a public company in 1982; 1982–1986 principal at a Beverly Hills syndication firm (~$300M acquired across the West, portfolio sold to Cal Fed Bank).
1987 returned to Phoenix for the RTC market (1,100 apartment units, sold 1991); then SoCal (>$100M). With PRA since 1996. 2011 relocated to Laguna Beach; 2012 acquired Carlsbad Corporate Center.
CONTACT · SCOTTSDALE, ARIZONA
A record built on discipline and timing.
Pacific Realty Advisors is a privately held firm based in Scottsdale, Arizona. For general inquiries: